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Ontario’s Tourism Industry Needs Comprehensive Growth Strategy

While domestic and inbound tourism improved in the latter half of 2022, the industry is not expected to fully recover from the pandemic until 2025 – a situation that looks grimmer as a recession approaches, cost of living goes up, and consumer spending behaviour shifts. Ontario’s tourism sector is calling for a comprehensive strategy to address ongoing impacts of COVID-19 border closures, capacity restrictions, and structural issues.

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