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In April 2019, the Windsor-Essex Regional Chamber of Commerce embarked on a strategic planning process to set the direction for the next five years. The process included an environmental scan, the development of a five-year vision, revisiting the mission statement and  creating strategic priorities to support the direction.

The following key themes emerged during the strategic planning process:

  • Connections

  • Partnership

  • Engagement

  • Sustainability

  • Brand

  • Impact

  • Membership Retention

From these key themes, the Chamber Board defined three Strategic Priorities:

Engagement

Strengthen and support the growth of the Chamber network through engagement.

Impact

Create and measure the impact the Chamber has on the business community.

Sustainability

Enhance and monitor Chamber business systems to ensure sustainability.

Building upon the Strategic Priorities, the Board defined a new Mission and Vision for the Chamber.

Mission

The key connector and advocate for the long-term business success of our members.

 

Vision

Recognized champion​ of a thriving business community built on innovation and partnerships.